Saturday, February 26, 2011

Social Media - Facebook & Twitter



Social media is growing phenomenon in both the personal and professional world. In the professional world, Facebook and Twitter have much to offer in changing the way we communicate. These social media outlets can be used to create and maintain contact with clients, competitors, and the general public with a speed and efficiency that was not possible  just a short time ago. For the younger generation Facebook and Twitter are second nature. They use them to communicate with friends, post photos and keep in touch. This makes them natural social media experts and a hot commodity in the workforce - where people are still operating in the archaic style of sending emails and making phone calls. These methods of communication will always be around, but Facebook and Twitter open up greater opportunity for widespread, interactive with the public.

For those who use Facebook for personal reasons it's an outlet in which to create their own personal online profile. They can use it to keep tabs with friends, share pictures, make new social connections and find old friends and family that they have lost contact with. It's also a place to creep on ex-boyfriends, and find out more than you needed to know about your long lost bff from kindergarten. It can be a bit of a time suck leafing through pictures of people you hardly know, but it's also a way to stay in touch, share videos and photos and have fun with friends.

Professionally Facebook is a great way to get information out about your brand or organization. It allows you to connect to a community of people and get information out to your public. Facebook allows you to create events pages and invites and to quickly and easily get your message out to a large number of people. It also allow you  to track people visiting your site by following the likes and responses to invites. Twitter by contrast will send users in many different directions, but Facebook invites people to spend some time with your site and engage with your brand.

Twitter is a great way to stay abreast of current trends and create a personality for your brand or organization. The people and trends you choose to follow help to define your message. It allows you to get your message out fast and provides an opportunity for people to interact with your brand. For personal use, Twitter allows people to get information as it happens and find information and trends on almost any subject imaginable.


Friday, February 4, 2011

Advertising from the 1950s

I like ads from the 1950s. This one looks like a piece of art. Too bad TVs don't still look like this, maybe people wouldn't watch everything on their laptops.